Regional EntrySigns | Pilbara Regional Council
Pilbara Regional Council
Pilbara, Pilbara Regional Council, PRC
18278
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Regional Entry
Signs

Activities / Current Activities

Regional Entry Signs

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Every year around 167,000 tourists drive into the region through the three regional entry points or gateways of the Pilbara region without a proper ‘Welcome’ or clear indication that they have crossed the border due to a lack of signage.

 

In 2017, the Pilbara Regional Council was successful in securing funds to develop entry signage and seeks to warmly welcome visitors at those key entry points.

This project is complimentary to Warlu Way signage re-invigoration which will enhance visitors’ experience by guiding them through the region and its natural attractions.

Proposed Outcomes
  • Provide a sense of arrival in the region by welcoming visitors at
    key regional entry points.
  • Increase awareness of the Pilbara as a tourist destination and
    strengthening of the Pilbara tourism brand.
DELIVERABLE 1
  • 3 entry signs at the 3 entry points to the region

KEY RESULTS & TARGETS
  • Designed entry statements endorsed by key stakeholders
  • Items delivered on time and on budget according to the executed Funding Agreement
  • Maximised the use of competitive local businesses where it represents value for money
EXPECTED BENEFITS
  • Provide a sense of arrival in the region via a consistent and coordinated regional approach to entry statements and visitor information at key regional entry points
DELIVERABLE 2
  • Project and funding acquittal

KEY RESULTS & TARGETS
  • Final acquittal accepted by the funding body (Pilbara Development Commission)
EXPECTED BENEFITS
  • Assure funder that grant funds have been deployed for the specified purpose and
    have achieved proposed benefits for the community
DELIVERABLE 3
  • Celebrate the completion of works

KEY RESULTS & TARGETS
  • Combination of traditional and social media ensured that the project received broad and wide coverage within the Pilbara and visitor source communities
EXPECTED BENEFITS
  • Visitors enjoy greater levels of engagement, encouraging longer stays and greater spending in local economies